我的購物車 (0)
我的帳號資料
我的訂單紀錄
我的學校教授
我的學校課程

[ Tips ] 一分鐘使用導覽

搜尋 
請輸入欲查詢之關鍵字
 
  進階搜尋
依主題瀏覽 
依商品類型瀏覽 
依出版日期瀏覽 
依作者瀏覽(姓) 
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
V
W
Y
Z
銷售排行榜 
 您所選取的商品項目

> Bergerac Systems: The Challenge of Backward Integration

商品編號: 4381
出版日期: 2011/12/14
作者姓名:
Garvin, David A.;Yong, Sunru
商品類別: Operations management
商品規格: 9p

再版日期: 2016/09/29
地域: United States
產業: Medical equipment and devices
個案年度: 2010 -  

 


商品敘述:

Bergerac Systems is a small, rapidly growing manufacturer of diagnostic instruments used in veterinary practices. The company introduced the OmniVue chemistry analyzer, which enables veterinarians to run a wide range of blood and blood chemistry tests on their animal patients in the office instead of sending them to outside laboratories. OmniVue is easy to operate and produces highly reliable results using a proprietary cartridge for holding the blood specimen during the analysis. Sales of these single-use cartridges are an important part of the revenue stream for the product line. The firm relies on two outside suppliers for the plastic components of the cartridges. The CEO is concerned about inconsistent delivery from the cartridge suppliers which have resulted in shortages and stock-outs. To address the supply chain problems, the CEO considers acquiring one of the suppliers, GenieTech, while the director of planning proposes building the required capabilities within the company''s existing manufacturing facilities. Students must perform a quantitative and qualitative analysis of a "make vs. buy" decision while considering expected production capacities, market forecasts, and the company''s overall sourcing strategy.


涵蓋領域:

Financial analysis;Financial strategy;Vertical integration;Strategy;Production;Operations strategy


相關資料:

, (4382), 8p, by David A. Garvin, Sunru Yong;
, (4383), 0p, by David A. Garvin, Sunru Yong;
, (4385), 0p, by David A. Garvin, Sunru Yong